Bridging the Gap Between Sales and Support

In many organisations, Sales and Support live in different worlds. Sales use the CRM; Support uses the Help Desk. They rarely speak, and data rarely flows between them.

This siloed approach hurts the customer experience. A customer asking for a refund might be pitched an upgrade by a sales rep who does not know they are angry.

Unified Data with Zoho

Integrating Zoho Desk with Zoho CRM is the first step. But automation is the bridge.

With Ticket Wizard, conversation history and sentiment analysis are pushed directly to the Contact record in Zoho CRM. This gives your sales team a 360-degree view of the customer before they pick up the phone.